如果在未来6.5亿的网民当中，其中的万分之一就是6.5万网民，跟你有互动关系，你想对你的事业是不是有帮助？如果是万分之十，也就是65万网民，跟你有商业上的往来，跟你有商业上的交易，对于你的事业，会起到什么样的快速发展呢？如果万分之一百就是百分之一有650万的网民，跟你结盟在一起，共创一个商业平台，在这里面您会获得什么样的财富呢？假如这650万网民每人每年，只给你100元话，你一年的收入就高达６.5个亿的人民币，如果给你10元钱话，你一年的收入就高达6500万人民币，这里面存在着庞大的商业机会。所以构建一个网上的电子交易平台，就是跟随着时代的脚步在发展。
电子商城是介于商家与消费者之间的一层电子化平台。因此网站的功能分为前台会员使用功能，后台管理员使用功能。会员功能包含会员查询与浏览信息，会员的购物交易功能，对会员信息的收集和管理功能。管理员功能主要有对商品信息的管理，订单信息的管理，会员信息的管理。
本文在研究目前国内外电子商城销售管理情况的基础上，从商城的实际需求出发，采用当前较为流行的B/S（浏览器/服务器）结构和Struts开发框架，基于Windows XP Professional操作系统和SQLSERVER数据库，设计并实现了一个功能较为完善的电子商城销售管理子系统。

If, over the next 650 million Internet users, which is one in 65,000 Internet users, an interactive relationship with you, do you want your cause is not helpful? If it is 10/10000, which is 650,000 Internet users, with your business contacts do you have with the commercial transaction, for your career, what kind of a rapid development? If 100/10000 is 1% of the 6.5 million Internet users, the alliance together with you to create a business platform, in this inside you will be what kind of wealth? If the 6.5 million users each year, only 100 yuan to you, you were as high as 2001 income of 6.5 billion yuan, 10 yuan if you money, you year's income amounted to 65 million RMB, there is a there is a huge business opportunity. Therefore, the construction of an online electronic trading platform, with the pace with the times in the development.
Electronic Mall is between businesses and consumers layer of the electronic platform. Therefore the functionality of the website is divided into future membership functions, the background administrator function. Member features include Member enquiries and view the information, members of the trading function to its members information collection and management functions. Administrators are the main function of commodity information management, information management orders, the Member of information management.
Based on the study of electronic mall sales at home and abroad management on the basis of the actual demand from the mall starting with the more popular B / S (browser / server) structure and Struts development framework, based on the Windows XP Professional operating system and SQLSERVER database design and implement a more comprehensive functional electronic mall sales management subsystem.